3rd Avenue Mall

3rd Avenue Mall – Mirdif, Dubai

Overview
3rd Avenue is a contemporary commercial development in Dubai, combining retail frontage with premium workplaces. The project presents a clean, layered massing and generous corner glazing for visibility and light.

Architectural Highlights

  • Streamlined horizontal bands with softly rounded edges at corners.

  • Continuous ribbon windows and clear glazing to activate the street edge.

  • A restrained palette—glass, metal, and light stone cladding.

  • Canopies and setbacks that create shaded entries and comfortable walkways.

Community & Tenant Mix
The scheme supports a mix of retail and business tenants, offering convenient access and a refined public interface for daily users and visitors.

Shadowline’s Photography Focus

  • Massing and corner perspectives that define the building’s identity.

  • Façade layering, mullion rhythm, and material transitions.

  • Entry sequences, lobby views, and streetscape relationships.

  • Day-to-night captures to express transparency and urban presence.

Artistic Approach
Precise perspective control (tilt-shift), exposure bracketing for natural highlights, and subtle retouching to remove visual noise while preserving authenticity.

Deliverables & Visual Impact
Imagery prepared for developer/architect portfolios, leasing brochures, and media publications—positioning 3rd Avenue as a clear, contemporary urban landmark.

CLIENT
Enrico Martin