Overview
PG Avenue is a neighborhood mixed-use destination in Mirdif, Dubai, combining street-facing retail with upper-level commercial space. The development presents a contemporary, human-scale frontage along the local thoroughfare and serves the daily needs of residents with a concise, walkable layout.

Architectural Highlights

• Clear, layered massing with setback terraces and corner glazing to maximize visibility and light.

• Horizontal façade bands and slim mullions that create a refined, rhythmic street edge.

• Neutral material palette—glass, metal, and pale stone—balanced with warm interior finishes.

• Shaded arcades and canopies that enhance pedestrian comfort and storefront exposure.

Community & Tenant Mix
Curated F&B, convenience retail, and service tenants activate the ground level, while upper floors offer efficient workspaces for local businesses—positioning PG Avenue as a practical hub for the Mirdif community.

Shadowline’s Photography Focus

• Massing geometry at key corners and long elevations along the street.

• Façade detailing: mullion rhythm, cladding joints, and canopy profiles.

• Entry sequences, lobbies, and the relationship between terraces, café zones, and public realm.

• Day-to-night transitions to convey transparency, occupancy, and brand presence.

Artistic Approach

• Tilt-shift precision for true verticals and clean perspective.

• Exposure bracketing for natural highlights and controlled interior/exterior balance.

• Minimal, authentic post-production to reduce clutter and emphasize material quality.

• Select human scale to communicate use, without distracting from architecture.

Deliverables & Visual Impact
A cohesive set of hero exteriors, contextual views, detail studies, and interior sequences—ready for developer/architect portfolios, leasing decks, and digital/print campaigns that communicate PG Avenue’s clarity, accessibility, and neighborhood value.